KOKO TOYAMA

When I first set out to design this Christmas card, I wanted to create something that went beyond a typical holiday greeting. In a sea of very merry and bright red and green, I felt the messaging should be an encouragement for however you find yourself during the holidays. Drawing from the passages in Isaiah 9 and Luke 2, I sketched out the letters so that the characters overlapped and emerged from the background. I chose to use a mono-line style and combine it with the more dimensional flourishes. While my original thought was to feature the lettering on its own, I decided to work in some illustration at the bottom which gave it a sense place and corresponded nicely to the setting of the passage.